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BUILD · CUSTOM · MILESTONE-BASED

BUILT LIKE
A PARTNER.

Custom software, MVPs and AI systems from a senior UK team. Discovery-led, milestone-based, full IP. The first call's free — you only pay once you approve a fixed scope and price.

Custom / quoted
THE ENGAGEMENT
01Free intro & discoveryFREE
02PRD & fixed scope
03Design & build
04Launch + full IP
Track Taxi
Track Taxi
Progrize
Progrize
Senior engineers · full IP · clean handover
Free
INTRO & DISCOVERY CALL
4–8 wk
IDEA TO MVP
100% IP
SOURCE & HANDOVER
Senior
PRODUCT + ENG TEAM

A phased, quote-based engagement.

Discovery covers your goals, users, scope and technical constraints. From it we write the PRD — a fixed scope, a fixed price and milestones — so you know exactly what you're approving before any work is billed.

01FREE

Free intro & discovery call

We dig into the problem, goals and constraints. No charge — currently waived for new clients.

02FIRST PAID STEP

PRD & documentation

We write the product requirements, scope and architecture, and agree a fixed price. This is the first paid step.

03MILESTONE-BASED

Design & build

Milestone-based design and engineering, with you in the loop on Slack throughout.

04FULL IP + HANDOVER

Launch & support

We ship, hand over full IP and source, and can support or extend the team afterwards.

WHAT WE BUILD

MVP, platform & AI development.

Starting points — your fixed price is set after the free discovery call. Tap any to start a brief; nothing's locked until you approve the scope.

The senior stack behind every build.

Not a black box. This is the real engineering you get — modern typed stack, tested and CI-shipped, GDPR-aware by design, with every line of source and full IP handed to you.

Every subsystem above ships as standard — reviewed by senior engineers, documented, and yours to keep. No lock-in, no mystery.

Pick the shape that fits.

A senior product & engineering partner, not an off-the-shelf vendor. These are the commercial shapes an engagement can take — we recommend the right one for your stage on the discovery call.

Fixed-scope project

From £4,999 · fixed price

Discovery → PRD → a fixed price and milestones. Best when the outcome is well-defined and you want budget certainty.

Sprint retainer

From £2,500/mo

Dedicated, flexible capacity billed monthly. Best for evolving roadmaps where scope shifts sprint to sprint.

Dedicated team

Embedded · monthly

An embedded senior squad working as an extension of yours, with weekly cadence and shared planning.

Co-founder / equity

Equity · selective

For the right idea, CTO-level leadership in a sweat-equity partnership — selective, and agreed case by case.

Every engagement includes.

What comes as standard — and the few things we'll need from you to move fast.

INCLUDED WITH EVERY BUILD
Free intro & discovery call — no obligation
Senior product & engineering team
Clear PRD, fixed milestones & price before build
Full IP, source code & handover
Slack collaboration throughout
WHAT WE NEED FROM YOU
Share the problem, goals, references and any existing assets/access
Provide timely decisions and approvals at each milestone
Cover third-party/infrastructure costs (hosting, APIs, app-store fees)

Products we've shipped.

Real platforms, apps and AI systems built by the same senior team — with full IP handed over.

Senior product & engineering team · full IP
Track Taxi · Platform
Track Taxi · Platform
Progrize · Web
Progrize · Web
Progrize · App
Progrize · App
Hound · Mobility
Hound · Mobility
Dino · Product
Dino · Product
Progrize · Learn
Progrize · Learn
Track Taxi · Platform
Track Taxi · Platform
Progrize · Web
Progrize · Web
Progrize · App
Progrize · App
Hound · Mobility
Hound · Mobility
Dino · Product
Dino · Product
Progrize · Learn
Progrize · Learn
CASE STUDY · PROGRIZE

Concept to live product in five weeks.

Brand, web platform and AI layer for Progrize — discovery, PRD, milestone build and full IP handover, exactly the engagement described above.

Read how we built it →

BUILD vs the usual options.

Offshore shop
Hire in-house
Vazgro BUILD
Seniority
Variable
Hard to hire
Senior product + eng
Discovery & PRD first
Do it yourself
Fixed scope & price
Sometimes
Yes, after PRD
You own IP & source
Sometimes
Time to start
Weeks
Months to hire
Days
Free intro call
Scale down after launch
Limited
Fixed payroll
Retainer or pause
Offshore shop
SeniorityVariable
Discovery & PRD first
Fixed scope & priceSometimes
You own IP & sourceSometimes
Time to startWeeks
Free intro call
Scale down after launchLimited
Hire in-house
SeniorityHard to hire
Discovery & PRD firstDo it yourself
Fixed scope & price
You own IP & source
Time to startMonths to hire
Free intro call
Scale down after launchFixed payroll
Vazgro BUILD
SenioritySenior product + eng
Discovery & PRD first
Fixed scope & priceYes, after PRD
You own IP & source
Time to startDays
Free intro call
Scale down after launchRetainer or pause

How quoting actually works.

Pricing, discovery, ownership and timelines — the questions we hear most.

Yes — the intro and discovery call are free, with no obligation. You're only charged once we produce the PRD/documentation and you approve a fixed scope.
NOT WHAT YOU NEED?

THREE OTHER WAYS TO WORK WITH US.

LAUNCHFixed-price website, brand & AI packages — pay once, from £249.Explore LAUNCHGROWUnlimited design, development & marketing subscription from £349/mo.Explore GROWEXTENDDedicated team seats that report to your PM, from £1,499/seat/mo.Explore EXTEND

Or compare all four side by side on the services page →

GOT SOMETHING TO BUILD?

Let's scope it together.

Start with a free intro & discovery call — we'll reply within one business day. No payment until you approve a fixed scope and price.

Senior team · clear PRD & fixed scope · full IP